Learn the root code for building authentic brands

Primal is the only systematic approach to building powerful and authentic brand communities.
Create a community of fans that become so passionate about your success, they create it themselves.

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Our Partners

Primal Branding has been built thanks to many Brand partnerships, including these.

And more.

Activision
American Express
Mondelez
Best Buy
One World Futbol Project
Bill and Melinda Gates Foundation
PayPal
Brookfield Properties
PepsiCo
Bungie
PricewaterhouseCoopers
Domino's
Samsung
Experian
Shopify
Fossil
General Mills
Sunrise Banks
Good Upworthy
Taco Bell
Google
Time Warner Cable
The Hess Group AG - Grupo Colomé
United Nations
Hex Performance
Volkswagen
Johnson & Johnson
YUM!
Kraft, Inc.
92Y
about the free Masterclass

What you will learn in this video training

the root
code

the root code

Primal is a new methodology that already has been tested and successfully proven on every continent on Earth (except Antarctica). Traditional marketing methods are false gods that obstruct the building of authentic, purpose-driven communities.

Brands are
belief systems

Primal is nontraditional, but we are as old as humankind. We look at brands as belief systems. Once you build belief, you attract others who share those beliefs. They opt in, cheer you on and defend you against naysayers.

Strategic Brand
narrative

We all know that human knowledge is built upon stories.But without the proper code your stories may not ping both the rational and emotional parts of our brains that help things to “make sense.”

Authentic, believable,
passionate, preffered

Feelings of kinship are far more powerful than product advantages. People must not only buy you, they must also buy into you. You become so meaningful that you create a tribe of people committed to your success. Fans.

here's what people are saying

PRIMAL BRANDING HELPED US TAKE OUR PURPOSE-DRIVEN ENTERPRISE AND ARTICULATE OUR STORIES SO THAT WE ARE NOW RECOGNIZED, GLOBAL AND GROWING.

David Reiling

CEO Sunrise Banks

The home run is Primal Branding.

Jon Bond

Chairman Sito Mobile
Co-Founder Krishenbaum Bond + Partners

PRIMAL BRANDING CREATES CONSISTENCY WITH YOUR MESSAGE. WHICH IS HUGE

Isaac "Zeke" Muwaswes

Head of creative & merch G-Eazy
Former head of brand development Twitter
Author of the Best selling Book

the Primal method of deconstructing communities into belief systems has been ratified across all Industries

Martin P. @ Amazon

I can highly recommend grabbing this if you really want to make your brand, community, or product create its own fan culture and really stand out from the crowd.